People on the Internet are so lonely. Go to any social media network and you will find that. Let me hasten to add that social media networks are being used meaningfully forcashing in their social capital. Different channels like Facebook, Twitter and Google + are helping businesses to promote their products and services online not only by staying in front of interested segments but also by interaction that has been made so easy. You don’t need any skill to like a page of your favorite brand, follow it on Twitter or drag some of your interests into Google Plus Social Circles.
Look beyond eCommerce and you will find the real jingle. Go to your facebook and make yourself available for chat and you will have windows popping up with the messages like hi, hello, I like you (also I love you), are you free for a chat, ASL and even worst, "mujh se dosti karo ge?", from complete strangers. Be courteous and nice and you are in for a long haul.
Users have learned a lot from facebook experience and now when they are shifting to Google + they are being careful about dragging people into their social circles. It seems that in Google + users mind about whom they associate with? Who they want in their social circles? You could create lists in Facebook too but Google + has made it easy to manage various interest groups. This division will help better encashment of social media.
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